Google Analytics (GA) is most commonly used to track user communication. This data helps us to know the details about visitors on our website, what they are searching for, which web pages they are focusing on and their
entire roadmap to the website. This technology records user information such as your geo location, device, browser, OS, IP address etc. but none of this information is passed on to us. As a third-party data processor,
Google Analytics utilizes the cookies for further action.